A shorter path to book
We review your website and shorten the journey: a visible button from the home page, a clear contact page and a landing page that shows your response time and the help lines.
GOOGLE ADS · HEALTHCARE · MEXICO AND SPAIN
Google Ads for psychologistsand clinics.Four weeks, with numbers.
For psychologists, nutritionists, dentists and clinics that already have a website and receive few appointment requests. Google search ads in your own account, with a daily cap you decide, so you learn what each appointment request costs you.
We reply within one business day. No mandatory call.
E Tech Code · 9 years of experience · we have set up Google Ads campaigns for healthcare professionals.
ETC / ADS4-WEEK TRIAL
- BEFORE WE STARTA shorter path to book on your website, access and the health advertising check.
- WEEKS 1 TO 3Google search ads, a weekly review and negative keywords.
- WEEK 4A report with the cost per request. You decide whether to continue.
Our work, paid onceMXN 5,000
Plus what you pay Google in your own account: we suggest MXN 6,000 for the first month, capped at MXN 200 a day.
Our work, paid onceUSD 280
Plus what you pay Google in your own account: we suggest USD 330 for the first month, capped at USD 11 a day.
Our work, paid once€250
Plus what you pay Google in your own account: we suggest €300 for the first month, capped at €10 a day.
YOUR ACCOUNTYOUR DAILY CAPSTOP WHENEVER YOU WANT
SOUND FAMILIAR?
Your website exists. What is missing is knowing whether Google ads make sense for your practice.
- 01
Your site explains what you do, but “book an appointment” and your fees only appear on the contact page.
- 02
You publish content and people visit, but few appointment requests arrive.
- 03
You do not know whether ads make sense for your practice, or what it would cost to find out.
The trial answers one question: what each appointment request costs you, in your city and with your website. With that number you decide whether to continue, change the cap or stop.
WHAT IS INCLUDED
Five pieces, four weeks.
Everything happens on your website and in your Google Ads account. Nothing stays in our name.
Ads only for people already looking for help
A Google search campaign in your own account, for searches such as “psychologist in your city”. No remarketing and no ads following anyone around other websites.
Negative keywords and crisis searches excluded
We exclude searches about suicide and self-harm, and the ones that do not match your practice. Someone in crisis should find help, not an ad.
Weekly measurement, limits included
We estimate what each request costs. Only visitors who accept cookies are counted, so it is an estimate, and you confirm which requests were real.
A week 4 report and your decision
We show you the numbers: searches, clicks, requests and cost per request. You decide whether to continue, change the cap or stop.
We do not promise you patients. We give you a number: what each appointment request costs your practice.
LIMITS
Health advertising rules: what we do not do.
Advertising health services has rules. These are ours, before you have to ask.
Promise patients
Not on this page and not in the ads. The trial may bring no requests at all; that is why it is measured every week.
Testimonials in ads or on the landing page
Health advertising rules restrict them, and they are not needed to measure.
Remarketing or patient lists
Google does not allow it for health, and we do not want your clinical data.
Ads aimed at minors
No ad is targeted at people under 18.
Launching before the registration check
If your practice needs a registration or authorization to advertise, it is confirmed first. Without it, the campaign does not launch.
Confirmed, not assumed
In Spain, health advertising is governed by Royal Decree 1907/1996 and by each region’s rules. In Mexico, by the General Health Law and COFEPRIS for health services. We do not give legal advice: before launch you confirm with your professional body, your accountant or the health authority, and the campaign follows what they say.
Your data and your patients’ data
We do not need to see clinical data or the messages from your form. Before we touch your website we sign confidentiality and data processing terms. The Google Ads account and the ads are yours.
PRICE
The full price, no fine print.
Our work is paid once. Google is paid separately, in your account. The monthly fee only exists if you decide to continue.
Example with a typical practice: if you charge MXN 800 per session, the full first month (MXN 11,000) costs about the same as 14 sessions.Example with a typical practice: if you charge USD 45 per session, the full first month (USD 610) costs about the same as 14 sessions.Example with a typical practice: if you charge €65 per session, the full first month (€550) costs the same as 8 or 9 sessions.
It may bring no requests at all. We review it every week and you stop whenever you want.
Our work, paid onceMXN 5,000
Website, campaign, measurement and the 4-week report. Paid at the start, with an invoice.
Our work, paid onceUSD 280
Website, campaign, measurement and the 4-week report. Paid at the start, with an invoice.
Our work, paid once€250
Website, campaign, measurement and the 4-week report. Paid at the start, with an invoice.
Google, directly in your accountMXN 6,000 suggested
On your card, capped at MXN 200 a day. You set the cap and can lower it or pause the campaign.
Google, directly in your accountUSD 330 suggested
On your card, capped at USD 11 a day. You set the cap and can lower it or pause the campaign.
Google, directly in your account€300 suggested
On your card, capped at €10 a day. You set the cap and can lower it or pause the campaign.
First monthMXN 11,000
First monthUSD 610
First month€550
If you continue after the trialMXN 3,000 a month
Monthly campaign management, plus whatever you decide to invest in Google. The terms are put in writing before we start.
If you continue after the trialUSD 160 a month
Monthly campaign management, plus whatever you decide to invest in Google. The terms are put in writing before we start.
If you continue after the trial€150 a month
Monthly campaign management, plus whatever you decide to invest in Google. The terms are put in writing before we start.
Prices before VAT (IVA).No VAT for clients outside Mexico.Taxes not included. In Spain, check with your accountant whether you must declare it for this service.
Prices set per currency, not converted. MXN + VAT · USD no VAT for clients outside Mexico · EUR taxes not included. Scope, price and limits in writing before we start.
HOW WE START
Three steps, no mandatory call.
- 01
Message us on WhatsApp
Tell us your profession, your city and your website address. Within 48 hours we tell you whether the trial makes sense for your practice.
- 02
Access, confirmations and payment
Access to your website and your Google Ads account; if you do not have one, we create it in your name. You confirm whether your practice needs a registration or authorization to advertise. We sign confidentiality terms and you pay the start, with an invoice.
- 03
Campaign live and weekly review
With access in place, the campaign can be live in about 10 days. Every week we review the numbers together, and in week 4 you decide whether to continue.
WHO YOU WORK WITH
A small team
Nine years of experience in development and digital marketing. At E Tech Code we have set up Google Ads campaigns for healthcare professionals and WhatsApp chatbots on Meta’s official API. The proposal, the setup, the measurement and the follow-up go through the same people, remotely from Mexico, in Spanish and English.
We reply within one business day.
Do you run a clinic with several specialists? See the WhatsApp appointments agent.
FREQUENTLY ASKED QUESTIONS
What people usually ask before writing.
01How much do Google ads cost for a psychology practice?
It depends on your city and on how many others bid for each search; that is what the trial measures. Our work costs MXN 5,000 plus VAT, paid once. You pay Google separately, with a daily cap you set (we suggest MXN 200 a day, about MXN 6,000 for the first month). By week 4 you have an estimate of what each appointment request cost you.
It depends on your city and on how many others bid for each search; that is what the trial measures. Our work costs USD 280, paid once. You pay Google separately, with a daily cap you set (we suggest USD 11 a day, about USD 330 for the first month). By week 4 you have an estimate of what each appointment request cost you.
It depends on your city and on how many others bid for each search; that is what the trial measures. Our work costs €250, paid once. You pay Google separately, with a daily cap you set (we suggest €10 a day, about €300 for the first month). By week 4 you have an estimate of what each appointment request cost you.
02Do you guarantee patients?
No. Nobody can, and health advertising rules forbid promising results. The trial may bring no requests at all. What we commit to is honest measurement and stopping when you say so.
03What do health advertising rules say about advertising my practice?
In Spain, Royal Decree 1907/1996 and regional rules govern health service advertising: they restrict testimonials and guarantees, and ads must match the center’s authorization. In Mexico, the General Health Law and COFEPRIS regulate health service advertising. We do not give legal advice: before launch you confirm with your professional body, your accountant or the health authority whether your practice needs a registration or authorization, and the campaign is adjusted to that.
04Do I need a new website?
No. We adjust the path to book an appointment: a visible button, a clear contact page and a landing page with your response time and the help lines. If your website does not allow changes, we look at that before starting.
05What happens with people who need urgent help?
We exclude crisis searches (suicide, self-harm) from the campaign with negative keywords, and the landing page shows the help lines: in Spain, 024 and 112; in Mexico, Línea de la Vida 800 911 2000 and 911.
06Who owns the Google Ads account?
You do. We work in your account, with your card; if you do not have one, we create it in your name. Google publishes the advertiser’s name and location. If you stop, you keep the account, its history and the ads.
07How do you measure appointment requests?
With Google Ads measurement and your website’s cookie consent: only visitors who accept are counted, so the number is an estimate. You confirm which requests were real; we do not need to see the messages or any clinical data.
08Does it work for dentists, nutritionists or other specialties?
Yes, for practices and clinics that see patients by appointment and already have a website: psychology, nutrition, dentistry, physiotherapy and similar. Each specialty has its own advertising rules; we confirm them before launch.
YOUR NEXT STEP
Tell us your profession and your city.
With that and your website address, we tell you within 48 hours whether the trial makes sense. We reply within one business day, with no mandatory call.
Message us on WhatsApp